Analytics Unpacked
Insight and honesty about Google Analytics
Sunday, October 26, 2025
Quick! 9 things to do when your website goes viral
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I'll cut to the chase, because time is short. Here's what to do. 1. Check the time I'll explain more later. 2. Contact your...
Tuesday, September 23, 2025
Is Organic Social traffic healthy?
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If you glance through the Acquisition Report of Google Analytics your eye might be caught by the phrase 'organic social'. What, pray...
Thursday, August 14, 2025
Can Google Analytics help us measure user satisfaction?
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Do people like my website? Is it valuable? I ask these questions regularly, and I imagine they're on the mind of many website owners. S...
Monday, July 7, 2025
Hey Google Analytics, when you refer to a referral, what do you mean?
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Where do people come from? That's a key question when exploring the performance of your website. In earlier posts I've explained th...
Tuesday, May 20, 2025
Privacy part 2 - what personal data is stored in Google Analytics?
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How does Google Analytics affect the privacy of your audience? That's a good question to ask, not least because there may be legal impli...
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